PETALUMA, Calif.–Straus Family members Creamery publishes its once-a-year Sustainability Report to a community viewers in its tenth calendar year of reporting by way of the Sustainable Food items Trade Association. Straus’ intention is to encourage other enterprises in farming and food items creation to replicate environmental stewardship tactics in their communities. The report captures the company’s development in agricultural innovation, local weather modify mitigation, and the development of its mission to aid sustain family members farms even though guarding the earth, neighborhood economies, and the folks who are living and function in the group.
The COVID-19 pandemic, merged with an early and devastating start to wildfire period, floods, and hurricanes have designed abrupt troubles that have tested the potential of the country’s foodstuff procedure to perform in the face of disruptions to manufacturing, the provide chain, and distribution. Emerging from this pandemic and the historic disasters are classes on how to reprioritize the way American culture makes use of, shares, and values its resources—especially how foodstuff is harvested, produced, and the repercussions it has on an progressively unstable local climate.
Many years ahead of the twin crises of local climate improve and COVID-19, the Straus business enterprise model emphasized environmental, economic, and local community resilience. As explained in its new Sustainability Report, environmental stewardship is core to the Straus’ mission-driven climate alter system. Sustainability is a founding principle, and core benefit of the business, and organic farming practices are foundational to all of its sustainability attempts.
Founder and CEO Albert Straus grew up doing the job on the family farm alongside his mothers and fathers, Bill and Ellen Straus, and took over administration of the farm in the late 1970s. He prioritized revolutionary farming practices and pastureland management to increase soil health, raise carbon storage, and lower environmental impression. The Straus Dairy Farm grew to become the very first organic and natural dairy farm in the Western United States, and nowadays, the farm types regenerative farming practices that can be replicated on any natural and organic or pastured-based dairy farm or farming system.
A examine from UC Davis local weather scientists notes that in 21st Century California, grasslands are more trustworthy carbon sinks than forests. Grassland ecosystems are dependent upon grazing to activate the lifecycle of perennial grasses, and contemporary science-based mostly managed grazing approaches are an productive usually means of replicating this purely natural method. Managed livestock grazing is an important land administration tool that can support lessen catastrophic wildfire hazard or fireplace intensity though also cycling nutrition by means of the soil and fostering balanced wildlife habitat.
Managed livestock grazing and other local climate-intelligent practices are time-honored techniques in sustainable farming communities throughout the world. These techniques incorporate implementing compost on pastures to increase the natural and organic subject, moisture retention, and nutrition. When soils have a lot more organic and natural issue, better h2o retention and acquire suitable nutrition, they normally increase the quantity of pasture creation. Other climate-wise methods consist of implementing intense rotational animal grazing to improve pasture growth, planting windbreaks and hedgerows to lower soil erosion, and planting perennial grasses to deepen underground root methods.
“I think natural dairy farming can be one particular of the main solutions to climate improve and that sustainable organic agriculture can develop economically feasible alternatives for dairy farmers even though balancing the world’s ecosystem,” said Albert Straus. “We need to have managed livestock grazing to secure our farmland and open areas.”
Assessing the effect of its mission, the newly released 2019 Sustainability Report quantifies, actions and illustrates the company’s environmental, social and financial impacts and shares its progress towards a carbon-neutral farming purpose that will be applied on the Straus Dairy Farm by 2022. Report highlights consist of:
- Welcoming three new upcoming-generation natural family members farms to the Straus impartial provider group
- Diverting 93% of waste absent from landfilland the atmosphere to gain Correct® Zero Squander Certification
- Sourcing 100% renewable, zero-carbon electricity to energy the Marshall Creamery
- Conserving 180,000 gallons of water with drought-resistant landscaping at their workplaces
- Receiving 3.2 million glass milk bottles returned by Straus buyers to be reused
“Being in a position to do the job intently with an innovative organization that blazes genuinely new paths of sustainability is not an option that will come up every single working day. For in excess of a decade, the Sustainable Foods Trade Association has been lucky to rely Straus Family members Creamery inside our membership. We have learned from their innovation, celebrated their good results, and served chart their progress by once-a-year sustainability reporting working with the SFTA Sustainability Framework,” said Lisa Spicka, interim govt director. “Their new general public sustainability report reflects yrs of thorough measurement, trials, and successes.”
Recognizing the company’s weather mitigation innovation in a very first-of-its variety partnership to provide BMW Group with cow-to-motor vehicle electric power for BMW Group’s electrical cars in California, Fast Company named Albert Straus as one particular of 2020’s Most Artistic Folks in Small business.The program lauds men and women who utilized their impressive imagining to make an impression on the globe beyond money achievements.
Straus Household Creamery
Centered in Marshall, CA, Straus Relatives Creamery is a Northern California, licensed natural and organic creamery giving minimally processed milk, cream, yogurt, butter, sour product, ice cream, and a wide range of wholesale and specialty dairy goods dispersed in the course of the Western United States. The Creamery makes minimally processed dairy items from natural milk supplied by loved ones farms in Marin and Sonoma Counties, together with the Straus Dairy Farm, which is the to start with licensed natural dairy farm west of the Mississippi River. Straus Family Creamery, the initially 100 p.c accredited organic and natural creamery in the United States, proceeds to make business enterprise selections based mostly on its mission to help maintain spouse and children farms, revitalize rural communities, and protect the environment. The household-owned small business sustains collaborative relationships with the spouse and children farms that provide it milk, supplying stable costs and predictability in what can or else be a volatile market. Discover about the Straus big difference at StrausFamilyCreamery.com and join us on social listed here. Straus Loved ones Creamery is a member of the Sustainable Food Trade Affiliation, which serves as a hub for firms to learn, report, enhance performance, and share very best practices. SFTA’s mission is to develop the potential of the natural and organic food stuff trade to changeover to sustainable company styles.Albert Straus, who believes that livestock have an essential function in reversing local climate change, joins Quickly Company’s 11th yearly Most Innovative in Business list of 74 men and women from these firms as Google, Netflix, and Patagonia, as effectively as institutions these as Johns Hopkins College and the ACLU of Massachusetts.